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LOCATION: London (SW1) / remote working will be considered

HOURS OF WORK: (35 hour PW)

CONTRACT: Permanent

SALARY: £30,000 per annum

REPORTING TO: Digital Marketing Manager


Working within the Marketing team, the Digital Marketing Executive (Ecommerce) is responsible for driving the growth in our e-commerce initiatives, developing their reach, maximising return on investment and delivering on specific sales targets.

Reporting to the Digital Marketing Manager, the Digital Marketing Executive (Ecommerce) will be responsible for the whole life cycle of consumers from positive brand representation across various social media channels, creating a sales funnel through to purchase analysis and retention strategies, evidencing success through regular reporting.


  • Create sales funnels for our coffee, shop and magazine offers with engaging and creative digital content to support commercial campaigns
  • Implement and monitor paid social media advertising campaigns
  • Work with marketing team to create campaigns across Premier platforms
  • Develop, implement and optimise customer journeys, developing the use of automation and deepening personalisation in communications to increase engagement and loyalty
  • Work with commercial team to create bundles, package and offers
  • Create and execute plans and content for organic and paid for social media
  • Provide monitoring, reporting and analysis of digital activity and conversions
  • Responsible for keeping the eCommerce homepages fresh, up to date and promoting current offers
  • Proactively develop new channels and approaches


  • Educated to a degree level ideally in Marketing and Communications
  • 2-3 years of experience in a Digital Marketing role
  • Highly desirable to have completed the Facebook Blueprint courses, desired Google Analytics certification


  • Thorough understanding of digital marketing principles
  • Good knowledge of: Facebook Business Manager, WordPress, WooCommerce, Shopify, Google Tag Manager and Hootsuite
  • Knowledge of DotDigital or other email platforms
  • Web analytics
  • Strong organisational and planning skills
  • Photo/image editing
  • Some knowledge of automating processes between platforms
  • Excellent communication skills – both written and verbal


  • Be passionate about all things digital, with a focus on ecommerce
  • Able to work independently
  • Self-starter, motivated, results driven
  • Excellent time management skills
  • Interpersonal and influencing skills
  • Excellent attention to detail
  • Good at working as part of cross functional team
  • Able to work under pressure

Due to the number of applications we receive, we cannot reply to unsuccessful candidates, therefore, if you have not heard from us within two weeks of the closing date please accept that, on this occasion, your application has been unsuccessful.

Click here to download the job description for this role

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