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About the job

JOB TITLE: Director of Brand Development

SALARY: £60,000 – £65,000 per annum depending on skills and experience

LOCATION: Home, London (as and when required)

HOURS OF WORK: Full-time 35 hours per week

REPORTING TO: CEO

 

Join Premier as the Director of Brand Development! Are you a seasoned brand strategist with a passion for the Christian community?

Premier, Europe’s largest Christian Media organisation, is seeking a Director of Brand Development to join at a critical juncture in our history. With the rise of digital media platforms and rapidly changing consumer behaviour, there is a growing need to ensure that Premier’s brands are clearly structured to realise their maximum value and potential.

Role Overview:

In this role, you will:

  • Lead the journey to realise the potential of Premier’s 10+ brands, shaping brand strategies and stories that inspire and draw others closer.
  • Harness market insights and knowledge of the Christian community to identify new opportunities for our product range and propose innovative brand activities.
  • Lead transformative marketing campaigns, managing budgets and overseeing the work of your team to tell compelling brand stories that draw people closer.
  • Be the guardian of our brands, ensuring that all public-facing materials capture our vision and resonate with our audience.

What We’re Looking For:

  • Craft and Execute: Develop and implement cutting-edge acquisition strategies that increase Premier’s brand visibility and subscriber base.
  • Target and Convert: Utilize market insights to identify and attract high-value subscribers, optimizing strategies for maximum conversion.
  • Collaborate Creatively: Work closely with editorial and marketing teams to ensure upcoming content is leveraged in acquisition campaigns.
  • Engage Partnerships: Build relationships with external agencies, consultants, and event managers to amplify our subscription promotion efforts.
  • Analyse and Optimize: Continuously measure campaign performance, adjusting strategies based on data-driven insights to achieve acquisition targets.

Why Join Premier?

  • We offer a competitive salary
  • Hybrid work
  • Additional leave on your birthday
  • Extra annual leave in addition to statutory
  • Competitive sickness absence pay scheme
  • Life Assurance scheme
  • Employee Assistance with online GP scheme
  • Working from home equipment allowance
  • Eye care scheme

In addition to competitive pay and benefits, Premier offers:

  • Great place to work, with people who support, encourage and look out for one another. You will love coming into work, both in person and virtually.
  • Mission-driven work where you make a tangible impact by contributing to a mission that reaches millions worldwide.
  • Dynamic team culture with a supportive, creative, and passionate team that values innovation and collaboration.

Please note that the nature and/or context of the role means that an occupational requirement applies for the postholder to be Christian.

Ready to make a lasting Impact? Apply now!

To apply please send your CV and Covering letter to [email protected]!

Download the full job description here.